Posts in Website building
Quick Tip: 3 Things You MUST Do Before Launching Your Website

So you’ve invested many hours of your life building a beautiful new studio website that you are tremendously proud of.

Or perhaps you are in the middle of updating your website so that it reflects where your growing studio is headed.

Either way, there are 3 things you absolutely must do before launching your website. They will ensure that your website is ready to represent you well - and are quick to implement.

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Your Studio Website in 2019: Update or Start Over?

What year did you build your first studio website?

Did you build it yourself? Did a family member or friend build it for you? Did you hire a web designer?

I built my first website on Squarespace in 2013.

It was both overwhelming and thrilling. I felt a tremendous sense of accomplishment when it was finished, and received frequent compliments on how modern and professional it looked.

I wish I’d taken a screenshot of that website; you would think it was anything but “modern” now. Ironically, while our 4-year old kitchen remodel still looks on-trend; my 6-year old website design would look ridiculously dated.

That’s because website technology and online design trends, in particular, change at lightning speed now.

It’s important that your website is connecting with parents, and many of these parents are millenials.

Keeping your website relevant and relatable to parents in 2019 means updating the look - and performance - of your website regularly.

But how do you know when to update your website and when to start over with a new website?

Here are 3 quick ways to know when it’s time to start over with a new website:

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Why I Love Squarespace for My Studio Website

What’s your studio website platform?

Wordpress?

Weebly?

My Music Staff?

These are common website platforms for music teachers, and there are benefits to each one.

When I built my first studio website in 2013, I chose Squarespace as my website platform.

Prior to that, I had attempted to start a website with Wordpress and eventually gave up in frustration. Like most teachers prior to 2013, I knew very little about website-building. I needed something that I could figure out with relatively little frustration.

My husband Jeremy (who is now the website designer for Studio Rocket Web Design) told me about Squarespace. He liked their business model, their values, and their goal to make the website-building process simple for everyone.

So I took my laptop to our local brewery for several afternoons. I spent a total of about 20 hours sipping half-pints of dark beer and building my first studio website on Squarespace.

When my studio website was done, I was proud of it. It wasn’t perfect, but it looked modern (for 2013!) and I received frequent compliments on it. And the process was almost fun!

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